
The PureFunds ISE Diamond/Gemstone ETF (GEMS) was created to provide investors with an easy way to invest in the supply/demand cycles of rough and polished precious stones. GEMS is the first pure-play ETF to exclusively invest in the full life cycle of the gemstone industry.
New demand for diamonds and other gemstones is being driven by developing parts of the world, as cultures adopt the tradition of gifting precious stones. In addition, new demand is coming from investors of hard assets, as confidence in government issued currencies deteriorates. Given these favorable demand dynamics, there have only been a few new major gemstone mines in development over the last decade, as new supply is becoming more and more difficult to find.
Given the vast array of challenges that come with investing in physical gemstones, PureFunds believes that investing in the gemstone industry via the PureFunds ISE Diamond/Gemstone ETF may be an excellent ETF for investing in diamonds and other gemstones.
The Fund seeks to provide investment results that, before fees and expenses, correspond generally to the price and yield performance of the ISE Diamond/Gemstone Index.
Fund Prices May 17, 2013
| NAV | MARKET PRICE | |||
|---|---|---|---|---|
| Net Asset Value | $18.74 | Closing Price | $18.06 | |
| Daily $ Change | $0.12 | Daily $ Change | $0.13 | |
| Daily % Change | 0.64% | Daily % Change | 0.71% | |
Month End Performance April 30, 2013
| 1 Month | 3 Month | 6 Month | 1 Year | QTR | YTD | Since Inception | |
|---|---|---|---|---|---|---|---|
| Market Value % | -8.24 | -14.00 | N/A | N/A | -8.24 | -12.11 | -8.15 |
| NAV % | -4.08 | -9.68 | N/A | N/A | -4.08 | -8.16 | -4.85 |
Quarter End Performance March 31, 2013
| 1 Month | 3 Month | 6 Month | 1 Year | QTR | YTD | Since Inception | |
|---|---|---|---|---|---|---|---|
| Market Value % | -2.34 | -4.21 | N/A | N/A | -4.21 | -4.21 | 0.10 |
| NAV % | -2.51 | -4.25 | N/A | N/A | -4.25 | -4.25 | -0.80 |
Performance is annualized for periods greater than 1 year.
Short term performance, in particular, is not a good indication of the fund's future performance, and an investment should not be made based solely on returns.
Performance data quoted represents past performance and does not guarantee future results. The investment return and principal value of an investment will fluctuate so that an investor's shares, when redeemed, may be worth more or less than their original cost. Current performance of the Funds may be lower or higher than the performance quoted. All performance is historical and includes reinvestment of dividends and capital gains. Performance data current to the most recent month end may be obtained by calling 877-756-PURE.
Top Ten Holdings May 17, 2013
| Name | % Total Net Assets | Ticker | Shares Held | Market Value USD |
|---|---|---|---|---|
| 9.82 | 1300 | 92001.00 | ||
| 8.17 | 5100 | 76563.18 | ||
| 8.15 | 48600 | 76431.55 | ||
| 6.78 | 1900 | 63580.93 | ||
| 6.35 | 2500 | 59524.71 | ||
| 6.33 | 46600 | 59308.38 | ||
| 6.06 | 21500 | 56776.10 | ||
| 5.98 | 11700 | 56047.22 | ||
| 4.60 | 16400 | 43097.02 | ||
| 4.39 | 61400 | 41166.01 |
Fund holdings and sector allocations are subject to change at any time and should not be considered recommendations to buy or sell any security.
The ISE Diamond/Gemstone Index is designed to reflect the performance of companies involved in the gemstone industry, including companies that produce, explore, and sell gemstones. The stocks are screened for liquidity and weighted according to modified free-float market capitalization. The Index generally is comprised of 20-30 securities. The Index was created and is maintained by ISE Indexes. An invesment cannot be made directly in an index.





